Chennai's good old conservative newspaper has been slowly and steadily increasing its glam/lifestyle quotient in its pages.
Is this a sign of 'Times' to come ? Am not complaining though.
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Inveterate couchie.Information chaser .Gets high on phillums,books,sports and ofcourse the curves and spirits.
2 comments:
Dude!
It's been a while since they did that...
Like five years... that's when they introduced Page 2 just to write about lifestyle. its thanks to that page, that I made a career out of this job!
and basically, after change in mgt, they figured that they had more potential than they were using... Hence, metro plus which is basically an option for city based advertisers... earlier, it was only page 2 and friday... as city based advertising increased, the supplements too increased frequency... i doubt if the paper would have found these many city based advertisers a decade ago... remember pizza, pool, retailing, advertising, IT and marketing boom has just happened in the last five years... Yeah, maybe there's a time for everything maybe! Which is why Times itself has taken this long before arriving... they are arriving shortly, I heard... u work for them? ;)
Suderman,
I ain't from Times. I started reading your paper after a while and felt the change in lifstyle coverage .
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