Tuesday, January 18, 2005

Random Campaigns

  • Nike ran a campaign for the "Carlos Moya Tennis Clinic" held in conjunction with the Chennai Open with the tagline as "Appudi Podu".

  • Life Style (whose flagship shop is in Chennai) is running a campaign "High on Style" where they talk of "Pool Parties and Fishing".

  • The city which has been termed as "early sleepers and up by fart of the sparrow" in Lonely Planet Guide has this campaign now on its roads.

"Weekdays Pubbing. Weekends Clubbing."

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