Tuesday, August 07, 2007

Part Deux Like

Really enjoyed two new campaigns by Malayala Manorama and Deccan Chronicle. Both have been launched to announce the mid year ABC results.

DC Hoardings in Chennai Nice play of words. Far better than the wet women DC had used eralier.

MM suprabatham campaign. The earlier TVC was a was more for a national audience (which didn't work for me )while this one is rooted in the Malayali ethos and works big time.

Any one has a link to the same ?

1 comment:

Anonymous said...

Everyone should see this.. http://www.project71.com/readme Enjoyy!